HaJ "aj" Emmy nominated & Awarding Winning Creator


For years I spent being outchea (out here in these streets) as a creative trying to “figure it out” but truthfully, I didn’t know what the IT was. I thought I did…


I just knew I loved being a CREATIVE and I wanted to change the world with my CREATIVITY. I was generating my own content as writer, director, producer and performer pretty consistently, but I wasn’t making money from it.


I made three BIG mistakes 1) I was limited in my thinking about how I could make money doing what I love 2) I was stretching myself too thin 3) I wasn’t thinking like an entrepreneur.

On top of everything, years of rejection had beat me down. Instead of changing my approach I began to make my dreams smaller. ”I guess I should NOT be shooting for the stars but instead see if I can make these crumbs work.”

Is that really what I was put on this earth to do? Make crumbs work?

Nah b

I had to learn to reset my energy on a daily and find my aligned STARS…in order to do that I had to first get myself in alignment.

I had to become intentional about learning to merge my creative and entrepreneurial endeavors. I had to become intentional about what I really wanted my life to look like in  5...10 years… even a year from now.


I had to learn to focus and streamline my efforts into a strategy that is spiritually aligned with my higher purpose and most importantly makes me freakin’ HAPPY!


A Rich Life is getting paid to do what you freakin' LOVE!


Today, I have helped countless Creative Entrepreneurs change their lives as a result of changing my own...and it all started from a Rich Idea.


Are you ready for your life to get Rich?



HaJ is an Emmy nominate & Award-winning content creator who has created, develop, produced and licensed original content to networks including ABC, CBS, Vh1, Disney and most recently sold a half-hour comedy with her writing partner Dahéli Hall (Netflix’s Dear White People, Grace & Frankie, MADTV) that is currently in development at BET Networks with Pacific Electric (Ed Helm’s company producing). HaJ is a winner of the Just For Laughs “From Set to Screen” competition. HaJ’s work has been featured at Series Fest, The New York Television Festival, IFP Film Week and listed on HBO’s “Top 10 projects to watch.” HaJ is the creator of the award-winning stage-show "Funnel Cake Flowers & The Urban Chameleons," which debuted in NYC Off Broadway. This innovative live show has been featured in The New York Times, Essence Magazine, Rolling Out, Variety Magazine, and NPR; and lauded as “George C. Wolfe’s Colored Museum for Millennials." Critics have lauded HaJ for her innovative approach to new media and in 2013 Madam Noire named HaJ one of the Top 15 Tech and Branding Gurus. HaJ worked as part of the feature film development team for Sony Picture’s Red Wagon and Brillstein Grey Partners. In 2019, HaJ served as the Senior Producer for the digital division of TV One (iOne Digital) where she opened up the Atlanta offices and oversaw video production and content development for the pop culture division.HaJ received her BFA in Acting from Carnegie Mellon University. Connect on IG @hajtherichidea and Linkedin HaJ House 


"HaJ coached me to develop my first TV Bible which became a nationally aired TV show that led me to multiple opportunities in the entertainment industry. She has coached me from concept to compelling content, giving me tools and exercises to better reach the heart of my work for greater impact. Blessed to have HaJ as a coach and friend. Looking forward to what we do next together. With HaJ, there are no limits." @nicolevalentinetv

Nicole Valentine,
Executive Producer, Creator & Host of Empower Lunch as seen on ABC network


HaJ is a guru as a coach. She teaches from the inside out, helping you to develop your skills at the core level. HaJ helped me find new perspective with my approach to my projects which recently help me to land two huge business deals! Thanks HaJ for helping me to get to the next level in my career. “ @thelabz_tech

Farah Allen,
CEO of The Labz


I first launched my business in 2016 and within the first 3 months, HaJ helped me to identify strategic partnerships that grew my business by over 40%. I have since grown my business to multiple six figures and a large part of that is due to my collaboration with HaJ. HaJ is a brilliant creative who is well versed in multiple disciplines and who understands both the creative and business acumen required to produce outstanding commercial projects. I highly recommend that any company looking to execute major creative projects work with HaJ. She's a been gamechanger for my business and definitely helps us to stand out from the competition.

Sabrina Merritt,
CEO October Social Media


HaJ is an awesome creative partner. She's a dynamic leader who embraces an authoritative leadership style and the collaborative process whole-heartedly. She's diligently dissects ideas to maximize impact, develops efficient systems for execution and has a diverse pool of resources. She listens. She researches. She builds. HaJ is creative, savvy and fun. I happily worship at the House of HaJ." @tiabrowntalks

S. Tia Brown
Senior Lifestyle Editor iOne Digital


Real, Practical Advice! HaJ was so incredibly helpful! The tips provided made both getting started AND finishing feel achievable. HaJ as an instructor is funny, relatable, and informative and truly understand the plight of creative writers. HaJ manages to give advice without judgement. In fact, her tips could probably help just about anyone staring down the barrel of a monstrous project. 

Tamika Longino,
Director of Brand & Creative, Paper Soup Media


HaJ is someone who gets both the internal and external challenges that come with being a creative. Like Erkyah Badu, HaJ understands that we artist can be sensitive about our shhh…HaJ meets you where you are, all while believing in where you can be. I felt safe and supported in my interaction with her which allowed me to be transparent with fears and dreams. Her ability to be empathetic with your struggles coupled with her “tell it like it is” approach is empowering. @autumnjoy007

Autumn Jimmerson,
Writer & Executive Showrunner Assistant,


HaJ is an artistic tour de force whose ability to seamlessly switch hats is a standing testament to her talent, intelligence and versatility.  As a writer, director, producer, actress, host, wife and mother she wears many hats easily and effortlessly and inspires you to do the same. HaJ understands the highs and lows of an artist's life and gives solid, well thought out advice laced with compassion and her one-of-a-kind, incredibly infectious sense of humor.  The bright light of her keen insights will safely guide you through the creative wilderness on your journey to success. @dareshakyi

Daresha Kyi ,
2019 Emmy Award-winning Director “Trans America”


HaJ was the one who encouraged me to just go for it! Taking her advice I began to get better organized with my creative process without worrying about being perfect. HaJ helped me to take action that gets results." @allisonforward

Allison Caviness,
Creative Director, Freeform


Haj is a creative visionary who captures compelling stories with wit and flair that aligns with an organization’s brand strategy. Each time I’ve worked with her, she’s exceeded expectations and delivered projects that made a big impact!

Tomika DePriest,
Senior director of Communications for Emory Campus Life



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